Blended learning is a blended approach that focuses on the learner's experience by combining face-to-face training and e-learning.
On Wednesday afternoon, the sales manager of your company comes to see you with a big smile on his face. He has just finished the integration project of his CRM tool. The tool is very nice, brand new, but the 20+ sales people are not all trained on the tool yet…
How do you go about training all these beautiful people? Some of them are at headquarters but most of them are only passing through from time to time.
There is face-to-face training, but it will be almost impossible to have all the sales people in the same place at the same time. Another possibility that makes sense in this case is e-learning.
Simply work with your sales manager to create a presentation and video tutorial to explain how CRM works and then make it available to your sales people on an e-learning platform.
Great idea! Unfortunately, your sales manager won't take the time to do this - the reality is often this. Another possibility is to organise a face-to-face training session with the few salespeople present and film it.
That's the advantage of blended learning - a flexible and realistic approach to corporate training in 2018 that combines the simplicity of face-to-face training with the benefits of e-learning.
What do we mean by blended learning?
Blended Learning is a blended learning methodology that focuses on learning impact and pedagogical objectives without imposing a particular learning style. Blended Learning takes the good aspects of face-to-face training and those of e-learning (distance learning) to create tailor-made training paths.
This flexibility corresponds to a reality that all the training managers we work with share - "How can I maximise the impact of my training courses and the commitment of my learners while reducing the time spent in face-to-face training to reduce my costs?
In short, blended learning is:
- A training methodology that does not impose a particular way of learning.
- A methodology that takes the good sides of face-to-face and E-learning.
- A flexible methodology that adapts to the reality of training in 2018.
- A methodology that evolves with the times by adopting new technologies.
The benefits of face-to-face training
Face-to-face training is the classic training mode: a trainer gives his training to one or more participants. It is the most common form of professional training in France.
And one can understand why, the advantages are numerous:
- Richness of content - The trainer can, through face-to-face contact with the learners, share his or her experience to a much greater extent.
- Engagement - By interacting with the learners, the trainer can personalize the training and engage the learners.
- Manual subject - Some subjects are more complex than others, such as the various trade training courses with manual activities. It is complicated to digitize them.
The advantages of e-learning
E-learning training uses the technological advances of recent decades to train learners on virtual media (PPT / Video / Audio / etc). The use of e-learning is increasing and developments continue.
As for face-to-face training, the advantages are numerous but they are quite different:
- Flexibility - Probably one of the biggest advantages of e-learning is the possibility to conduct the training from the learner's preferred workplace and at the learner's convenience. This also means from any medium, be it a desktop, tablet or smartphone. We can also imagine the use of videoconferencing.
- Customization - Thanks to the digitalization of training materials, learning paths can be customized with different modules to adapt to the needs of each learner by offering different formats (Type / Duration / Difficulty / etc). This personalization of the training paths allows an increase in the commitment of the learners.
- Organisation - Digital learning greatly facilitates the organisation of training courses by companies and is a real time-saver. It is also easier for the learner to have his own personal organization.
- On a large scale - Training hundreds or even thousands of people in e-learning is not much more complicated than training a few people.
- Costs - The reduction of training costs is another advantage of e-learning compared to face-to-face training. In particular on the cost of the trainer and the logistical costs related to the travel of the learners.
Concept of blended learning: benefits
Blended Learning takes the advantages of both face-to-face and e-learning to create training courses: practical and pragmatic - easier to organise and manage - with more engagement and impact on learners - less expensive.
How do we move on to blended learning?
Normally, the choice of blended learning should be obvious to you by now. But how do you go about it?
We recommend that you do it gradually. Most of our clients already organise face-to-face training. We therefore recommend that you start digitising existing training courses using the various advantages discussed above.
The blended learning format that we recommend as a starting point:
- [E-learning] Introduction to the subject of training
- [E-learning] Validation of pre-requisites thanks to a quiz
- [Présentiel + E-learning] Face-to-face training of the trainer with support available on an online platform.
- [Présentiel + E-learning] Validation of the knowledge acquired throughout the face-to-face training thanks to quizzes and then a final quiz to validate the training.
- [E-learning] Provision of training materials as well as additional resources for those who wish to delve deeper into the subject.